Grassroots Community Organizing in Western States Check in on the latest Worc News

Making COOL Cool Again

Northern Plains Resource Council leads the way on reinstating mandatory country-of-origin labeling. By Michael Nelson In 2015 Congress repealed a law mandating country-of-origin labeling (COOL) on beef and pork. In the years following, hundreds of thousands of cattle producers went out of business. Between 2017 and 2022, the Department of Agriculture estimates that the U.S. lost over 150,000 cattle operations, further weakening the economy of rural communities throughout the U.S.…